Resources for smarter growth
Enlighten your growth strategy with guides, checklists, and worksheets built to help your team accelerate from first strategy session to closed deals.
Explore guides
20 Must-Haves for B2B Sales and Marketing
Uncover your hidden revenue leaks, and discover the essentials you need to fix them to drive real growth.
20 Must-Haves for B2B Sales and Marketing
Uncover your hidden revenue leaks, and discover the essentials you need to fix them to drive real growth.
20 Must-Haves for B2B Sales and Marketing
Uncover your hidden revenue leaks, and discover the essentials you need to fix them to drive real growth.
Sales Activation: From Flying Blind to 20/20 Clarity
Discover the three key elements you need to achieve scalable growth for your sales team.
Sales Activation: From Flying Blind to 20/20 Clarity
Discover the three key elements you need to achieve scalable growth for your sales team.
Sales Activation: From Flying Blind to 20/20 Clarity
Discover the three key elements you need to achieve scalable growth for your sales team.
14 B2B Moves That Won't Drive Revenue
Learn why 14 common B2B plays are failing, and what to do instead.
14 B2B Moves That Won't Drive Revenue
Learn why 14 common B2B plays are failing, and what to do instead.
14 B2B Moves That Won't Drive Revenue
Learn why 14 common B2B plays are failing, and what to do instead.
Sales Enablement: The #1 Missing Element in Go-To-Market Strategy
Learn how a modern approach to B2B sales and marketing can maximize your sales success.
Sales Enablement: The #1 Missing Element in Go-To-Market Strategy
Learn how a modern approach to B2B sales and marketing can maximize your sales success.
Sales Enablement: The #1 Missing Element in Go-To-Market Strategy
Learn how a modern approach to B2B sales and marketing can maximize your sales success.
Our blog
10 Questions Every CEO Should Ask About Growth
Cross-check your revenue engine's effectiveness, and identify opportunities for smarter growth.
10 Questions Every CEO Should Ask About Growth
Cross-check your revenue engine's effectiveness, and identify opportunities for smarter growth.
10 Questions Every CEO Should Ask About Growth
Cross-check your revenue engine's effectiveness, and identify opportunities for smarter growth.
Six Roles Every CEO Should Own
Learn when to delegate growth tasks, and when to take charge.
Six Roles Every CEO Should Own
Learn when to delegate growth tasks, and when to take charge.
Six Roles Every CEO Should Own
Learn when to delegate growth tasks, and when to take charge.
10 Common B2B Sales Warning Signs (and How to Course Correct)
Pinpoint the root causes so you can course correct before it's too late.
10 Common B2B Sales Warning Signs (and How to Course Correct)
Pinpoint the root causes so you can course correct before it's too late.
10 Common B2B Sales Warning Signs (and How to Course Correct)
Pinpoint the root causes so you can course correct before it's too late.
Getting started with Swivel
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Getting started with Swivel
Book a meeting
Getting started with Swivel
Book a meeting
Our experts
Simcha Kackley
Founder & CEO
"In 2018, after my 5th Sales & Marketing leadership position in Cincinnati, I realized that too many companies waste time, talent and energy on the WRONG growth strategies... so I got to work creating a better one."
Simcha Kackley
Founder & CEO
"In 2018, after my 5th Sales & Marketing leadership position in Cincinnati, I realized that too many companies waste time, talent and energy on the WRONG growth strategies... so I got to work creating a better one."
Simcha Kackley
Founder & CEO
"In 2018, after my 5th Sales & Marketing leadership position in Cincinnati, I realized that too many companies waste time, talent and energy on the WRONG growth strategies... so I got to work creating a better one."
Gracia Ostendorf
VP of Operations
"Efficiency is more than systems—it’s about enabling teams to deliver on their promises consistently. The right processes and automation let people focus on impact instead of busywork."
Gracia Ostendorf
VP of Operations
"Efficiency is more than systems—it’s about enabling teams to deliver on their promises consistently. The right processes and automation let people focus on impact instead of busywork."
Gracia Ostendorf
VP of Operations
"Efficiency is more than systems—it’s about enabling teams to deliver on their promises consistently. The right processes and automation let people focus on impact instead of busywork."
Sterling Crain
Creative Director
"Great design is about clarity, flow, and impact. I help people move through content with ease—seeing what matters, finding what they need, and engaging in ways that guide action."
Sterling Crain
Creative Director
"Great design is about clarity, flow, and impact. I help people move through content with ease—seeing what matters, finding what they need, and engaging in ways that guide action."
Sterling Crain
Creative Director
"Great design is about clarity, flow, and impact. I help people move through content with ease—seeing what matters, finding what they need, and engaging in ways that guide action."
Katrina Eresman
GTM Strategist
"Strategy and storytelling go hand in hand. By truly understanding a product's unique position in the market, you can create thoughtful content that connects, educates, and motivates people to take action."
Katrina Eresman
GTM Strategist
"Strategy and storytelling go hand in hand. By truly understanding a product's unique position in the market, you can create thoughtful content that connects, educates, and motivates people to take action."
Katrina Eresman
GTM Strategist
"Strategy and storytelling go hand in hand. By truly understanding a product's unique position in the market, you can create thoughtful content that connects, educates, and motivates people to take action."
Nicolas Heath
Content and Business Development Strategist
"It's a bit like method acting. You have to enter the world of the buyer: understand their priorities, and most importantly, what keeps them up at night. When you can see your solution through their eyes, every bit of dialogue moves you closer to a booked meeting and closed deal."
Nicolas Heath
Content and Business Development Strategist
"It's a bit like method acting. You have to enter the world of the buyer: understand their priorities, and most importantly, what keeps them up at night. When you can see your solution through their eyes, every bit of dialogue moves you closer to a booked meeting and closed deal."
Nicolas Heath
Content and Business Development Strategist
"It's a bit like method acting. You have to enter the world of the buyer: understand their priorities, and most importantly, what keeps them up at night. When you can see your solution through their eyes, every bit of dialogue moves you closer to a booked meeting and closed deal."
Ty Whitaker
Operations Manager
"Every challenge demands a process. I take a solution-driven approach by gathering data and analyzing data, then eradicating processes that aren’t working."
Ty Whitaker
Operations Manager
"Every challenge demands a process. I take a solution-driven approach by gathering data and analyzing data, then eradicating processes that aren’t working."
Ty Whitaker
Operations Manager
"Every challenge demands a process. I take a solution-driven approach by gathering data and analyzing data, then eradicating processes that aren’t working."
Andrew Finelli
GTM Engineer and Digital Marketing Specialist
"Growth doesn’t happen by chance—it happens when the technology is there to support it. I focus on building customized systems tailored to our individual client's needs so that we can execute with confidence and speed."
Andrew Finelli
GTM Engineer and Digital Marketing Specialist
"Growth doesn’t happen by chance—it happens when the technology is there to support it. I focus on building customized systems tailored to our individual client's needs so that we can execute with confidence and speed."
Andrew Finelli
GTM Engineer and Digital Marketing Specialist
"Growth doesn’t happen by chance—it happens when the technology is there to support it. I focus on building customized systems tailored to our individual client's needs so that we can execute with confidence and speed."
Kara Cromer
Marketing Coordinator
"Great campaigns aren’t accidents—they’re built on data, discipline, and constant iteration. When you deeply understand your audience and optimize every touchpoint, advertising stops feeling pushy and starts working like a magnet."
Kara Cromer
Marketing Coordinator
"Great campaigns aren’t accidents—they’re built on data, discipline, and constant iteration. When you deeply understand your audience and optimize every touchpoint, advertising stops feeling pushy and starts working like a magnet."
Kara Cromer
Marketing Coordinator
"Great campaigns aren’t accidents—they’re built on data, discipline, and constant iteration. When you deeply understand your audience and optimize every touchpoint, advertising stops feeling pushy and starts working like a magnet."
Brian Kane
Designer
"Design isn’t just what something looks like—it's how it earns trust, guides action, and makes people feel understood. When brand, usability, and craft come together, the experience becomes the most persuasive part of the product."
Brian Kane
Designer
"Design isn’t just what something looks like—it's how it earns trust, guides action, and makes people feel understood. When brand, usability, and craft come together, the experience becomes the most persuasive part of the product."
Brian Kane
Designer
"Design isn’t just what something looks like—it's how it earns trust, guides action, and makes people feel understood. When brand, usability, and craft come together, the experience becomes the most persuasive part of the product."
Explore more
Scale growth and hit your revenue targets.
Boost your team's impact with a partner focused on increasing sales and revenue.
Grow sales with calendars full of high-quality, in-market meetings.
Explore more
Scale growth and hit your revenue targets.
Boost your team's impact with a partner focused on increasing sales and revenue.
Grow sales with calendars full of high-quality, in-market meetings.
Explore more
Scale growth and hit your revenue targets.
Boost your team's impact with a partner focused on increasing sales and revenue.
Grow sales with calendars full of high-quality, in-market meetings.
Get our monthly newsletter for sales and marketing insights!
Receive expert tips on sales enablement, marketing tech, CRMs, content strategies, performance tracking, and more directly in your inbox each month.
Partners and Certifications
Get our monthly newsletter for sales and marketing insights!
Receive expert tips on sales enablement, marketing tech, CRMs, content strategies, performance tracking, and more directly in your inbox each month.
Partners and Certifications
Get our monthly newsletter for sales and marketing insights!
Receive expert tips on sales enablement, marketing tech, CRMs, content strategies, performance tracking, and more directly in your inbox each month.
Partners and Certifications