Swivel vs. Strategic Advisors
The major drawbacks of strategic advisors
Strategic advisors can offer guidance, but their scope is limited and results aren’t guaranteed. With over 50 specialized capabilities, Swivel outperforms the limited scope of strategic advisors by delivering guaranteed results at a lower overhead.
See how systems win over strategic advisors
strategic
advisors
Swivel
Month 1
Hire and onboard a strategic advisor
Leadership brings in a strategic advisor to set direction.
vs
GTM
Align sales and marketing on Swivel’s 13-point go-to-market (GTM) framework.
Month 1
Hire and onboard a strategic advisor
STRATEGIC ADVISORS
Leadership brings in a strategic advisor to set direction.
vs
GTM
Swivel
Align sales and marketing on Swivel’s 13-point go-to-market (GTM) framework.
Month 1
Hire and onboard a strategic advisor
STRATEGIC ADVISORS
Leadership brings in a strategic advisor to set direction.
vs
GTM
Swivel
Align sales and marketing on Swivel’s 13-point go-to-market (GTM) framework.
Month 2
Develop a high-level strategy
Strategy deck gets built from a few interviews and B2C experience (which could be done with AI).
vs
System
Build Swivel’s full-funnel system, including demand gen, a BD function, and RevOps to support it all.
Month 2
Develop a high-level strategy
STRATEGIC ADVISORS
Strategy deck gets built from a few interviews and B2C experience (which could be done with AI).
vs
System
Swivel
Build Swivel’s full-funnel system, including demand gen, a BD function, and RevOps to support it all.
Month 2
Develop a high-level strategy
STRATEGIC ADVISORS
Strategy deck gets built from a few interviews and B2C experience (which could be done with AI).
vs
System
Swivel
Build Swivel’s full-funnel system, including demand gen, a BD function, and RevOps to support it all.
Month 3
Try to source teams to execute
Execution stalls as vague marketing tactics get divvied up across unequipped freelancers and internal folks.
vs
Pipeline
Deliver warm, high-value meetings to reps—continuously and at scale.
Month 3
Try to source teams to execute
STRATEGIC ADVISORS
Execution stalls as vague marketing tactics get divvied up across unequipped freelancers and internal folks.
vs
Pipeline
Swivel
Deliver warm, high-value meetings to reps—continuously and at scale.
Month 3
Try to source teams to execute
STRATEGIC ADVISORS
Execution stalls as vague marketing tactics get divvied up across unequipped freelancers and internal folks.
vs
Pipeline
Swivel
Deliver warm, high-value meetings to reps—continuously and at scale.
Month 4
Teams waste time, pipeline stays flat
Reps are frustrated that meetings and opportunities aren’t generated. Strategic advisor asks for more time.
vs
Revenue
Provide reps with enablement, training, and playbooks to close more deals.
Month 4
Teams waste time, pipeline stays flat
STRATEGIC ADVISORS
Reps are frustrated that meetings and opportunities aren’t generated. Strategic advisor asks for more time.
vs
Revenue
Swivel
Provide reps with enablement, training, and playbooks to close more deals.
Month 4
Teams waste time, pipeline stays flat
STRATEGIC ADVISORS
Reps are frustrated that meetings and opportunities aren’t generated. Strategic advisor asks for more time.
vs
Revenue
Swivel
Provide reps with enablement, training, and playbooks to close more deals.
We know what you're thinking
“A strategic advisor can define our marketing strategy.”
“A strategic advisor can define our marketing strategy.”
“A strategic advisor can define our marketing strategy.”
“If we just get the strategy right, execution will follow.”
“If we just get the strategy right, execution will follow.”
“If we just get the strategy right, execution will follow.”
“We have a good in-house marketing team. They just need guidance.”
“We have a good in-house marketing team. They just need guidance.”
“We have a good in-house marketing team. They just need guidance.”
“We can just get freelancers for specialized things.”
“We can just get freelancers for specialized things.”
“We can just get freelancers for specialized things.”
Press the easy button.
Win more deals with Swivel.
Press the easy button.
Win more deals with Swivel.
Press the easy button.
Win more deals with Swivel.
Swivel helps your team close more deals faster by giving them the right tools, guidance, and systems built right into their daily workflow—not just coaching sessions.
Swivel helps your team close more deals faster by giving them the right tools, guidance, and systems built right into their daily workflow—not just coaching sessions.
Swivel helps your team close more deals faster by giving them the right tools, guidance, and systems built right into their daily workflow—not just coaching sessions.



Learn the other 13 moves that won't drive revenue.
Uncover more of the common growth mistakes beyond strategic advisors that keep companies stuck—and what works instead.
“Going with Swivel’s ‘marketing team in a box’ is a no-brainer for us. Their comprehensive skill set turbocharged our pipeline development, making business growth more seamless than I ever thought possible.”
Greg Dysinger
VP Sales and Marketing, Dysinger Inc.


Ready to begin?
Book a meeting
Ready to begin?
Book a meeting
Ready to begin?
Book a meeting
Get our monthly newsletter for sales and marketing insights!
Receive expert tips on sales enablement, marketing tech, CRMs, content strategies, performance tracking, and more directly in your inbox each month.
Partners and Certifications

Get our monthly newsletter for sales and marketing insights!
Receive expert tips on sales enablement, marketing tech, CRMs, content strategies, performance tracking, and more directly in your inbox each month.
Partners and Certifications

Get our monthly newsletter for sales and marketing insights!
Receive expert tips on sales enablement, marketing tech, CRMs, content strategies, performance tracking, and more directly in your inbox each month.
Partners and Certifications
