35% of B2B sales reps TURNOVER 😮
The solution is…
💡 SMART SALES ENABLEMENT💡
What is Sales Enablement?
“Setting sales up for success with the skills, knowledge, and process expertise to maximize every buyer interaction.”
But at SWIVEL, we add one more element to this definition:
“Setting sales up for success with the skills, knowledge, and process expertise to PRIORITIZE & maximize every buyer interaction.”
You may be asking..”why do we do it DIFFERENTLY?”
Maximizing only matters when you FIRST PRIORITIZE who to reach based on buyer intent.
HOW do we do this?
✅ Real-time alerts of inbound quality leads
✅ Daily reports of “best bets”
✅ Script based on buyer personas
✅ Sales “win” toolkit
✅ Scaled personalized buyer outreach
✅ Alignment on definitions along funnel (i.e. what is a sales-ready lead?)
So, sales can do more SELLING & less DOING.
How smart is your sales enablement?